October 07, 2008
Awesomer than The Fan.
February 13, 2008
What if the proceeds went to UNICEF?
VCU’s Brandcenter students are heading up the marketing effort to encourage local restaurants to charge $1 for tap water and donate the proceeds to UNICEF as part of the “Tap Project.” Money will be used for clean water projects across the world. The project will run March 16-22.
The goal is to get 320 restaurants to sign up. So far, 15 are already on board. Hopefully some Carytown restaurants will get on board.
Source: RTD
I think it’s a great idea. I’d gladly pay the $1, and I hope more restaurants get on-board with this!
BK @ February 13th, 2008 at 11:06 am
I think it’s a good idea if you’re willing to pay the dollar, but many people get water when they dine out to reduce cost. I’m all for charity but not when it’s forced.
AB @ February 13th, 2008 at 11:24 am
How about our Food Bank instead?
Eric @ February 13th, 2008 at 12:00 pm
I’m pretty sure it is up to the customer if they want to donate or not.
Ross @ February 13th, 2008 at 1:12 pm
Hi, I’m one of the students working on the project. Like Ross said, restaurant-goers will not be forced to pay $1 for tap water that week, rather they can add $1 to their bill if they wish, with the proceeds going to UNICEF.
The reason this is for UNICEF rather than a local charity is because the Richmond Tap Project is part of the national Tap Project initiative that will take place March 16-22. Richmond is one of 14 cities taking part. One way to look at it is you will be supporting local restaurants if you decide to eat at a Tap Project participating restaurant during that week.
If you want more information about the Tap Project, you can visit tapproject.org. The Richmond Tap Project website should be up by the end of next week.
Dave @ February 13th, 2008 at 1:52 pm
If it’s voluntary, I’m all for it. The original post says “charge”, which has connotations of involuntary, thus my complaint. Couldn’t find any description on the adcenter news page, so I ran with it.
AB @ February 13th, 2008 at 2:52 pm
Well Dave, then YES. Yes I would pay a $1.
Eric @ February 13th, 2008 at 3:07 pm
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